Job Title: Director of Marketing
Department: Sales & Marketing
Reports To: VP Sales & Marketing
Position Scope: Full time
Position Level: Manger-Director level
Travel: 30%

Objective:

The Director of Marketing (DM) will lead the direction, development, and execution of all XACT Robotics (XR) marketing efforts. inclusive of internal and external customer-facing resources to drive the adoption and sustainable growth of a first-to-radiology market hands-free robotic technology. Be a part of a team that its mission is to augment and empower its provider partners with innovation that will democratize interventional procedures, effectively treat, efficiently restore, and improve the quality of life for the patients they serve.

The candidate requires strong organizational, management and presentation skills.   We are looking for a team player that is adept at working with motivated, self-directed, fast-paced highly collaborative cross-functional teams. With strong organizational, management and presentation skills.

Responsibilities:

  • Lead development of marketing initiatives supporting the successful market launch and scalable growth of XACT Robotic system and relevant system consumables
  • Develop a successful marketing plan to bring products to full market commercialization
  • Develops and manages marketing plan, strategy, and budget
  • Prepare and present marketing initiatives, accomplishments and goals to Executive Committee and Board of Directors on an as-needed basis
  • Support the field sales team in building and maintaining successful customer relations by developing KOL relations and strategies to drive tech adoption and sustainable market growth
  • Assist the commercial team in the attainment of maximum sales revenue objectives
  • Prepare and support trade show venues, and physician education programs/ workshops
  • Manage corporate public relations
  • Refine sequence and resources for effective customer launch strategies
  • Build upon a market analysis for competitive, existing and future technologies
  • Manage the work efforts of vendor contracts of marketing consultants
  • Maintain open, effective communication with all XACT customers, partners and employees

Other Responsabilities:

  • Periodically work with field sales supporting sales calls and serve as an effective company manager to the physician and hospital partners for XACT Robotics products and services
  • Maintain current competitive knowledge of existing and impending image-guided/ navigation, robotics and other interventional radiology market developments
  • Monitor and analyze local market data to support evolving commercial strategies
  • Receive technical inquiries, remit product development follow-up and adhere to regulatory reportable event processes in a timely manner
  • Develops strategies for trade shows and conferences to maximize sales
  • Attend clinical meetings, congresses, trade shows, remote training labs or special events
  • Support other projects as assigned by Leadership

Preferred Qualifications: 

  • Bachelor’s BA/BS Degree in Business or Health Sciences
  • 3-4+ years of MedTech marketing management experience
  • Solid experience creating, implementing and managing multiple projects at one time
  • Experience with first-to-market medical device innovations (preferred)
  • Must have the ability to articulate technical information in a clear and concise manner, both in written and verbal form
  • Radiology or patient diagnostics market experience (an advantage)
  • Demonstrable success in “starting from scratch” and building successful marketing operations
  • Self-motivated and directed, detail-oriented and demonstrated ability to thrive and contribute in a dynamic and fast-paced environment
  • A disciplined, high performer who acts with authority, vision, and is accountable for results
  • Understands complex niche MedTech consultative sales processes
  • Reliable, passionate, energetic and ethical
  • Organized, efficient and capable of multitasking
  • Experience with OS, Microsoft Word, Excel, PowerPoint
  • Able to travel up to 30% of time
  • Must maintain a valid driver’s license

Pre-Application Form